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Operations & New Startups

Experts will argue that the "startup" of any business is easier than revamping one - claiming that you can train employees right from the beginning and that business processes can be setup correctly without having to break potentially many years of bad habits. Others will argue that the "startup" operation is the most difficult, citing that every marina is different and you can not develop the correct processes until you have learned the specifics of the new terrain. It is not a one-size fits all solution.

From our perspective they're the same. It really doesn't matter whether it is a brand new operation in a brand new marina or a renewed operation in an existing facility - most owners are only going to get ONE CHANCE to get it right.

It is a tremendous amount of work to setup a marina operation that is accountable and reliable. It requires in-depth analysis, industry experience and insight to create a sound strategic plan based around the goals each owner wishes to obtain and the level of services each wishes to provide.

With the right plan in hand, it takes a dedicated team of professionals working together in single-minded cooperation to implement and follow that plan.

Atlantic Marine's Management Teams can get you off to a great start. From the creation of your comprehensive plan to the development of all your SOP (Standard Operating Procedures), employee manuals, emergency and contingency plans, spill containment, fire and hurricane plans.

In addition to SOP for each department, procedures and contingency plans for the facility as whole - we'll develop the marina's rules and regulations and will create rental licenses and service agreements that will provide you with the greatest amount of protection.

We'll setup your business operating system and integrate each department. Protocols will be established and checks and balances put in place so that everyone and everything is accounted for. You will know where your money is and who is helping you to make it... and who isn't.

We can only touch on a small portion of what is required to manage or implement a startup... or undertake a reorganization.

As with all of our services - we can assist you as consultants or we can be an integral part of your team.

  • Marina SOP - All Departments
  • Employee Manuals & Training
  • Operating Software & Integration
  • Department Stabilization
  • Workforce Optimization
  • Efficiency Modeling
  • Sales & Marketing Plans
  • Corporate Identity Design
  • Advertising Plan & Budgeting
  • Risk Management
  • Clean Marina / Boat Yard
  • Funding - Cash Flow Management


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